FREQUENTLY ASKED QUESTIONS
I have a business idea, how can marketing help me launch it?
Using marketing will help you look at your business through the lens of the customer you are aiming to reach. You will identify your ideal target audience, understand their needs and desires, and how they integrate with your own business identity, which in turn, will prepare you with the right strategies on how best to market your business to them. Instead of using singular tactics that may or may not be effective, a marketing strategy can bring clarity and focus to your efforts which will increase your brand awareness and help you reach your audience.
What is the difference between marketing and advertising?
Marketing is understanding who your customer is and how your product or services meets their needs or provides a solution to their problem. Advertising is the act of promoting your company and your products and services through channels such as social media or paid media outlets.
Why should I invest in marketing consulting?
Let’s face it. You’ve been playing with your potential and either procrastinating on launching your business or you’ve launched it but are yet to see the results you want. You’ve made your social media posts, built your website, and even ran some ads but are not seeing any growth. A marketing consultant will help you develop a marketing strategy that will identify your audience, clarify your message, and increase your brand awareness which will set the stage for your company’s growth.
Why aren’t prices listed?
Each service offered is customized to fit your individual needs, as a result, prices may vary.
Is there a fee for a consultation?
There is a $100 investment for the consultation, but it will be applied to any service you book with us in the future. Subscribe to my email list, because you never know when I will be offering free sessions!
How should I prepare for my consultation?
As you are booking your consultation, you will be asked to complete a set of questions that will help us understand your business. It is perfectly fine if you don’t have the answers to all of the questions but try your best to give us context so we can maximize our consultation.